Sales & Marketing
BHM provides the basis for cohesive and unique
sales and marketing strategies as required for
independent operations, whether the chosen
message is refined and elegant, sleek and funky
or fresh and dynamic. Marketing is an essential
element crucial in significant decisions made by
successful properties.
We can add critical components for success:
Effective Sales & Marketing Planning
Brand and image communications
Marketing mix and target markets
Yield Management
Brand memberships
Trade relationships, international/regional agents
Public relations projects and long term strategy
Loyalty programmes and electronic marketingA leading and experienced team in tourism marketing.
Practical down-to-earth pointers, not a 100 page
door-stop, but 30 - 40 pages covering the essentials
to maximise market opportunities.
